Is the AXE Deodorant the new fashion trend?

Is the new advertising campaign of AXE Deodorant the new fashion hit?

The beautiful angels falling from the sky are some of the most recognized european top models. Sara Sampaio from Prtugal, Betty Adewole and Frances Phillips from the UK, Josipa Jankovic and Magda Kleblanska.

“Even Angels will Fall” is AXE’s moto. Will the Fashion Industry “fall” in the name of AXE Excite?

What we can say for sure, is that this is one of the best campaigns of AXE.

Whatch the video campaign:

Directed by Rupert Sanders.

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5 responses to “Is the AXE Deodorant the new fashion trend?

  1. other models are bisera petrinovic and iva grdic (one with red hair)

  2. Thank you! When I wrote this post I didnt know it would have such a success and the commercial was really new so I tried to find out as many models I can. Also I am trying to find out who is the designer of the clothes but with no luck! Do you know anything?

  3. Hi! I would like to know the male model’s name. would you be so kind? thank you 🙂

  4. Hi Gisele,

    Thank you for your question, but trully I dont know the answer… I dont know even if he is a model… I will try and find it out though! If you already know the answer you are more than welcomed to share it with us! 😉

  5. Thanks for the quick rep! 🙂

    I have been searching for his name in vain for sometime. Would be glad to post it if and when i found any info, and you please do the same.

    take care!

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